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The power of social intelligence and survey data to drive brand growth
We all recognise that importance of social is great, the question is, how do we exploit this rich source of data to its full potential and derive the right insights that will drive growth for our clients’ brands?
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Three in four adults globally say they’d get a vaccine for COVID -19
Most do not expect any will be available before the end of year; fear of side effects is top reason for not wanting to take the vaccine.
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Responding to COVID-19 in African Countries
The COVID-19 pandemic continues to impact societies, not only in terms of health, but also social and economic conditions and day-to-day life.
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From environment, economy to COVID-19: Our top stories on social media in first half of 2020
These are the reports, stories and videos that got you talking, sharing and engaging with us.
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Abortions amid COVID-19: How women’s rights are being impacted by the pandemic
About 70% say abortions should be permitted ̶ down 5% from 2014 and lower than when poll began
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Clean, green and affordable: Striking a balance between sustainability, hygiene and value in packaging
In a COVID-19 world, companies that can balance sustainability, hygiene and value will build long-term reputational equity and greater chance of success.
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Back to school - in person vs. remote learning: Challenges facing parents, teachers and governments
Two in three support restricting number of in class days while experts question effectiveness.
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Worried, Belgians adapt their holiday intentions to the context of COVID-19
According to a survey carried out by Ipsos for the Europ Assistance Group1 , 82% of Belgians say they are going on holiday this year. Among them, 59% intend to leave this summer.
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Take care of yourself and others, both on and off the road
As people are getting ready for long journeys to start their summer vacations, the VINCI Autoroutes Foundation has published the results of the 2020 Responsible driving barometer survey. Conducted by Ipsos among 12,400 people in 11 European countries, this wide-ranging survey provides an overview of the behaviour and perceptions of Europeans behind the wheel. It makes it possible to monitor the evolution of risky behaviours and good practices in order to better target prevention campaigns in European countries.
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Facts, theories and myths: How do you think COVID-19 spreads?
See how people feel about drugs, animals, food, technology and weather when it comes to the virus.