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Understanding the power of spontaneous reactions to develop stronger innovations

COVID-19 vaccination intent has risen in the past few weeks. New Ipsos-World Economic...

Almost two-thirds (64%) of the public across 27 countries say things in their country...


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A selection of the latest research and thinking from Ipsos teams around the world.

Ipsos Update

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At Ipsos, we are passionately curious about Society, Markets and People.
“Game Changers” – our tagline – summarises our ambition:
we provide true understanding and make our changing world easier to navigate,
so that our clients can make faster, smarter and bolder decisions.