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Commercial Vehicle Market Trends in Indonesia
We believe that the Indonesian truck market will continue to experience good growth, making it a market that demands attention from automotive OEMs.
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Asia’s Millennials Want to Connect With Brands
When it comes to marketing to the Millennial generation across Asia, brands must be authentic and relevant. This was the consensus from a recent panel session on understanding young people in the region, held by the American Chamber of Commerce in Singapore.
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Geared for Health - Asean's Growing Medical and Healthcare Industry
Middle-income earners are on the rise across the Association of South-East Asian Nations’ (Asean), a demographic shift that is driving demand for better healthcare and medical devices that facilitate more efficient treatment.
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Commercial Vehicle Lubricant Market in Indonesia
The continued steady growth of the truck population over the past several years reflects Indonesia's growing economic activity, where trucks are generally being stretched in their usage to obtain maximum value from them.
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Mobile
Over the past few years, we have seen an increased proliferation of mobile across the world. Not only have we seen the number of mobile users grow worldwide, but we’ve witnessed increased engagement of consumers with their mobile devices for a variety of everyday activities, whether it’s watching videos, shopping and making purchases, or simply accessing the internet. We are now past the mobile tipping point, with mobile overtaking fixed internet access in many markets, across developed and developing economies. Consumer interactions with brands are, more than ever before, fragmented and multi-layered. Consumers are leading busy lives, and multi-task routinely in their day. Consequently, many of the planned brand exposures are missed and recall relevancy is eroding faster than expected.
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Auto-parts industry in Indonesia
Almost one hundred auto-part manufacturers and several car assemblers are entering Indonesia market and will start their operation in 2016-2017 periods.
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Indonesia's injection system market
An infographic outlining some of the key features of the injection system market within Indonesia in 2014.
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Indonesia: Woman and Beauty Report
Iwan Murty, Managing Director for Ipsos Indonesia, shares the latest trends on Indonesian Consumer Confidence the main Beauty trends in the country.
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Automotive Parts Industry in Indonesia
During the past several years, the automotive parts market in Indonesia has seen a significant increase in demand due in large part to the rising middle class throughout the entire country.