Generation Next


Trends & Prospective Publication

Global Trends Survey 2017

Attitudes and behaviours of consumers and citizens around the world. 23 countries. 18,000 interviews.

Under Pressure? You Must Live in Asia Not Europe

According to the new Ipsos Global Trends Survey, due to be launched in May 2017, many countries around the world have seen an increase in the number of their citizens who feel under pressure to be successful and make money.