Consumer Behaviour

People and climate change cover
Environmental, Social and Governance (ESG) Survey

Global perceptions amid earth’s temperature breaching the 1.5 degrees tipping point

Amidst global temperature rise concerns, Ipsos uncovers declining individual action despite heightened awareness. Spanning 32 countries, our report reveals regional differences in climate policy expectations and economic apprehensions, providing a roadmap for strategic climate engagement.
Aligning Your ESG Strategy with Consumer Expectations for Your Category
Environmental, Social and Governance (ESG) Publication

Aligning Your ESG Strategy with Consumer Expectations for Your Category

Companies are increasingly investing in ESG (Environmental, Social, and Governance) initiatives to meet regulations, trends, and consumer expectations. ​ Understanding these expectations is crucial for aligning ESG strategies with consumer values and achieving brand success.
The new era of innovation
Innovation Publication

The new era of innovation

Shattering the Stage Gates with Generative AI.
Ipsos | Emotions around the world
Behavioural Science Publication

Emotions around the world

A cross-cultural framework for emotion measurement.