Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos...
Brands need to connect with shoppers in the moments that matter most.
With the significant improvement in infrastructure and mobile technology...
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world. June’s edition features new papers on shopper behaviour and the value of reputation, as well as global surveys on socialism, summer holiday plans and the Royal Family.
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
Building a better future for disandvantage children in Asia.
Ipsos in the Philippines has been awarded the ISO 20252 (Market, Opinion and Social Research) requirements standards certification by DNV – GL Business Assurance.
The Philippines’ first Digital Measurement Standard was launched to the industry by the Internet and Mobile Marketing Association of the Philippines’(IMMAP) Digital Measurement Board (DMB) last August 24th at the BGC Arts Center.
How does the world perceive our changing environment? Which environmental issues are most concerning to citizens?… https://t.co/kb1kMDBe31