CONSUMER CONFIDENCE SURVEY - March 2022
Key highlights of the survey :
- 4 in 5 respondents believe country heading in the wrong direction, situation has worsened by 7% in the past one year
- Unemployment & inflation are top issues concerning Pakistanis consistently since Aug’19, Compared with march of 2021, 12% more respondents reportedly worried about inflation
- Only 8% Pakistanis rate the current state of economy as ‘strong’. Those who decisively call it ‘weak’ have increased by 14 percentage points in the last one year
- Similarly, 1 in 2 foresee it remaining weak in next 6 months
- Also, Only 8% Pakistanis rate their current financial situation ‘strong’, Those who decisively call it ‘weak’ have increased by 15 percentage points in the last one year
- Similarly, more than half expect their financial situation to be even weaker in upcoming 6 months
- Reflecting last one year, 86% Pakistanis are less confident about job security as compared to one year ago
- 50% Pakistanis claimed to Personally know someone who lost their job as a result of economic conditions, situation was slightly better an year ago
- 84% Pakistanis are not confident about their ability to invest in future, 85% are not confident to make a major purchase and 85% are less comfortable in making household purchases
- Compared with the same month last year, Pakistan Consumers’ Confidence Index has gone down by only 8.3 points, which is the lowest among similar emerging markets