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Responding to coronavirus in Africa
Affluent Survey Publication

Responding to COVID-19 in Africa: Key findings from surveys in 20 countries

New report provides African governments real-time information and guidance to find the balance in Coronavirus response.
Coronavirus & behaviour change | brands impact | covid-19 | Ipsos
Affluent Survey Publication

Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
2019-nCov | COVID-19 | Coronavirus | empty train | Coronavirus outbreak predicted to have an impact on financial markets and the global economy | I
Affluent Survey Survey

Coronavirus outbreak predicted to have an impact on financial markets and the global economy

Half see the virus as a threat to the world and a majority in all countries believe that it will take several months or longer to contain.
How Digital is Driving Media Growth in Africa
Affluent Survey Survey

How Digital is Driving Media Growth in Africa

African Affluent at the forefront of adopting new media technologies
Affluent in the Middle East and Africa | Ipsos
Affluent Survey Event

[WEBINAR] Affluent in the Middle East and Africa

September 20 - Would you like to find out more about the media usage and consumption behavior of the world’s most Affluent? Join us on September 20 to celebrate the release of the Ipsos Affluent Survey Africa 2018 and the Ipsos Affluent Middle East Africa 2018.
African Millennials
Affluent Survey Publication

Affluent Africans Working On a Sustainable Growth Plan for Africa

Key findings of the 4th bi-annual release of the Ipsos Affluent Survey Africa 2016. Social responsibility and being environmentally friendly are top-priorities, African Millennials are breaking economic barriers, Media and personal/wearable technology are vital to the African Affluent.