Insights Hub

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  Innovation Publication

  Concept Testing with Digital Twins

  Humanizing AI, part four: How synthetic data accelerates innovation.

  28.05.26
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  What Worries the World Survey

  What Worries the World – May 2026

  Conducted monthly in 30 countries among around 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.

  28.05.26
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  Consumer Confidence Index Survey

  May 2026: Global consumer confidence bounces back after last month’s decline

  Expectations and Investment sub-indices both rise according to the May 2026 Ipsos Consumer Confidence Index.

  27.05.26
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  Healthcare Publication

  Navigating the AI Confidence Trap: Ensuring Strategic Success Through Validated Insights and Expertise

  In this Ipsos Point of View, discover how to harness AI's speed without falling into the confidence trap.

  26.05.26
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  War/Terrorism Survey

  The Iran Conflict

  A roundup of the latest Ipsos research and polls from around the world on the Iran conflict - and its consequences.

  22.05.26

• Preference Center

  Manage your communication preferences from Ipsos

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  Tourism Survey

  Global Travel Resilience: Demand Holds Firm Amid Economic and Geopolitical Pressures

  Nearly three-quarters (74%) of global citizens plan summer travel, according to an Ipsos survey.

  20.05.26
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  Generations Ipsos Voices

  Stages Not Ages: What Workplaces Get Wrong About Generations

  Are workplace generations a myth? New Ipsos data from 30 countries reveals why focusing on life and career stage, rather than age, builds better workforce strategies, says Emily Cooke.

  19.05.26
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  Artificial Intelligence (AI) Publication

  CX Signals: Unlock deeper CX insights by leveraging unfiltered customer sentiment on social media and reviews

  Harness the power of social media and reviews to help improve your Customer Experience (CX).

  15.05.26
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  Market Research Publication

  The Directory

  The full collection of white papers, reports, and specialist publications from Ipsos.

  13.05.26
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  Generations Publication

  Ipsos Generations Report 2026: Continuity vs Rupture

  Explore the Ipsos Generations Report 2026: Continuity vs Rupture. Our fourth edition examines population decline, shifting milestones, and generations at work.

  12.05.26
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  Generations Events replay

  [REPLAY] KEYS: The Ipsos Generations report

  The Ipsos Generations report: Continuity or Rupture will be launched on Tuesday 12 May 2026. Watch the replay of our KEYS Webinar.

  08.05.26