Ipsos

Society - 27 October 2020

Germany retains top “Nation Brand” ranking, the UK emerges ahead of Canada to round out the top three

The United Kingdom moves to second place, its best performance ever recorded, with...

Society - 26 October 2020

Staying afloat during a crisis

How consumers and brands are surviving the ‘no normal’.

New Services - 9 October 2020

Essentials - Understanding consumers and citizens in a COVID-19 era

A monthly access to the largest and most precise study done on critical attitudinal...

Features

Discover Ipsos Update

Our monthly round-up of research and analysis from Ipsos around the world includes the latest on coronavirus, attitudes towards abortion, cultural response bias, and a focus on life in Russia, the US election and public perceptions in Ireland.

Ipsos Update

Outside the U.S., Biden is the clear favorite

In most of 24 countries surveyed, more would vote for Biden than for Trump in the U.S. presidential election and expect Biden to win it; but many are concerned about the impact of fake news.

Election 23 October 2020

A growing unease: Data dilemmas of the connected Indian

In this new Ipsos India briefing paper, we examine the attitudes of the digital Indian to sharing data. We look at the affinity Indians have for digital technology, their salient data anxieties and the conflicting mindset this creates. We also highlight the implications of this mindset for brands, especially those which offer digital services.

Data Privacy 22 October 2020

Brand Biden vs Brand Trump

With the US election now only weeks away, we thought it would be illuminating to look at the presidential race through a different lens. We decided to take some of the measurement tools Ipsos uses to assess the performance of commercial brands – and to deploy them to “Brand Biden” and “Brand Trump”.

Election 21 October 2020

Global consumer sentiment still reviving slowly

More countries show gains than losses in economic confidence, but none has recovered to pre-pandemic levels – except China.

Consumer Confidence Index 19 October 2020

Ipsos introduces the Question Library, a solution to help clients build better…

By combining cutting-edge research expertise and AI technology, Ipsos fast-tracks smart questionnaire creation. The solution is now available in Ipsos.Digital, a DIY research tool offering clients fast, simplified access to global research capabilities and insights.

Market Research 19 October 2020

#Germany retains top “Nation Brand” ranking, the #UK emerges ahead of #Canada to round out the top 3. This year is… https://t.co/TNlXKHtGSE

7:02 PM - 27 October 2020

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