More than ever, customers have a powerful influence on their relationship with brands....
Don’t just participate, go all the way!
Anchoring is the term used to describe the effect whereby an initial exposure to...
The Russia TrendVision report provides an overview of the country's current social and economic situation, examining key demographic data and consumer behaviour to forecast possible future trends.
Running global Customer Experience studies provides both better value for money than individual country studies and a degree of standardisation across markets. However, their validity remains at risk from an age-old research problem: cultural bias.
The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
On July 19, join Ipsos’ Jackie Ilacqua and Jo Appleton and other expert panelists as they share their views on emerging trends and insights in the Healthcare industry.
What is the impact of #AI at work? Our latest global survey with @BCG finds overall optimism toward Artificial Int… https://t.co/cOOJyuBXDg