Insights Hub

All content

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  Politics Survey

  Know the New America & Beyond: January 2026

  A monthly dispatch of Ipsos’ best insights on the U.S., tailored for the world

  29.01.26
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  What Worries the World Survey

  What Worries the World – January 2026

  Conducted monthly in 30 countries among around 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.

  29.01.26
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  Artificial Intelligence (AI) Publication

  Synthetic Data Boosting

  Discover Ipsos' pioneering techniques and frameworks for effective synthetic data boosting to revolutionize your data insights in this Ipsos Views point of view.

  28.01.26
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  Consumer Confidence Index Survey

  January 2026: Global consumer confidence rises to begin 2026

  Expectations and Jobs sub-indices both increase significantly in the January 2026 release of the Ipsos Global Consumer Confidence Index.

  27.01.26
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  Brands Publication

  The Excess Factor

  How Small Brands Can Leverage Equity to Challenge Leaders.

  20.01.26

• Preference Center

  Manage your communication preferences from Ipsos

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  Politics Ipsos Voices

  One year into the Trump 2.0 era

  As President Donald Trump marks one year since his inauguration, Melissa Dunne takes a deep dive into how attitudes in, and towards, America have changed and what may come over the course of Trump’s second term.

  19.01.26
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  Sustainability Publication

  C-Suite Guide to Sustainable Growth: CMO-CSO Playbook

  Discover an actionable, evidence-based guide from IRG with Ipsos, Ad Net Zero and Google to help CMOs and CSOs turn sustainability into growth, faster.

  15.01.26
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  Advertising Publication

  From Noise to Noteworthy

  Winning the battle for memorable attention in advertising.

  14.01.26
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  Healthcare Publication

  Oncology: The Disease, Dynamics & Challenges of Market Research

  The cancer treatment landscape continues to evolve at speed. For all those working in oncology today, being able to adeptly respond to these shifts is imperative for brand success.

  13.01.26
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  Consumer Behaviour Survey

  Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world

  Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.
  
  

  09.01.26
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  Trends & Prospective Ipsos Voices

  5 takeaways from 2025

  In a new article, Melissa Dunne takes a look back at some of the most interesting insights of the year and look ahead to what might be next.

  29.12.25