Observer
OUR SOLUTIONS
Ipsos Observer are experts in survey management. Our team has unparalleled experience in the business of market research. We offer a dedicated project team for clients who don’t require analysis or insights but need data of the highest standard. Based on your research objectives and budget, our team will propose the most appropriate solution. We have access to the best research tools and techniques. We also have the knowledge and experience to be able to use those resources to deliver the best outcome to our clients. The Observer team will manage your project from budgeting and quoting, survey testing, fieldwork co-ordination, progress reporting, through to data delivery.
We encourage our clients to be part of each phase of the project while adopting an inclusive and co-operative approach. No project is too big or too small and our experienced project team pride themselves on their professional and personal approach to projects.
We are passionate about quality, client service and delivering projects on time at competitive prices. If you don’t need insights and analysis, but still require high quality fieldwork execution, Ipsos Observer is your ideal partner.
Peter Kirk
Client Service Director
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Peter has over twenty years’ experience in both the technical and project management spheres of market research. Within the industry, Peter has worked extensively in programming and data analysis. Peter has been involved in all facets of the data collection process.
Andrew Ross
Director and Service Line Lead – Ipsos Observer
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Andrew is an experienced Manager with over 20 years of project, staff, operational and account management experience in the Market and Social research industry. Andrew has built a wealth of experience in the management and conduct of complex and large-scale projects, with formidable expertise in multi-mode data collection techniques, project methodology, sampling, weighting and automated reporting. Andrew is very experienced in the management of projects across CAPI, CASI, online and telephone methodologies. He has conducted government and social research projects in a broad spectrum of areas including transport, road safety, health and wellbeing, patient experience, and education. Many of these have been high stakes, long term contracts, with very large sample sizes and exacting requirements.
He specialises in the design, implementation and monitoring of project-specific operational procedures and the integration of resources for large-scale projects. He is highly skilled in project development and implementation from concept through to project completion and reporting, procedural development and implementation for quality standards and requirements.
Matt Henderson
Senior Account Director
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Matt is a social scientist both by nature and profession. Ever curious to discover the motives that drive human behaviour, he holds a degree in Economics & Sociology, and has extensive Market Research experience within Australia and overseas.
Since the start of his career with Ipsos in 2002, Matt progressed to the role of CATI Manager in 2005, before transferring to the US in mid-2006 to work for Ipsos Interactive Services (IIS) in New York. As an innovative thinker, he has trained teams of Project Management and Operations staff in IIS North America, and also IIS Europe - travelling to Romania in 2010 and again in 2011.
Matt returned to Ipsos Melbourne at the end of 2011 to resume servicing clients in both CATI and Online. He is truly passionate about our business: opinions and ideas!