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Consumer confidence: Global index stability betrays divergent trends at the local level
Sentiment shifting significantly in half of the countries surveyed – downward for some, upward for others.
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UN women launches Australian advertising alliance to eradicate harmful stereotypes in the industry
UN Women, the United Nations entity for gender equality, is today launching the Australian chapter of The Unstereotype Alliance, as part of a global coalition to tackle harmful stereotypes in advertising and media content.
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Fewer consumers say they have changed their behaviour due to climate concern than did before the pandemic
In-home behaviours top list of climate-conscious actions taken more often: recycling/composting, saving energy, saving water and avoiding food waste.
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Global Trends 2021: Aftershocks and continuity
Most people across 25 countries now it is more important that businesses fight climate change than pay the right amount of tax. Seven in ten globally now say they tend to buy brands that reflect their personal values and that business leaders have a responsibility to speak out on social issues. Around the world, agreement on the urgency of dealing with climate change continues to rise but many other social attitudes hold steady, despite COVID-19.
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Ipsos Update - November 2021
Our monthly round-up of research and thinking from Ipsos around the world includes new global reports on the topics of health, trustworthiness, and infrastructure. Also discover the latest white papers on empathy, insights, and retail trends.
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Coronavirus no longer the world’s top worry as it is overtaken by economic concerns
The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.
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Global consumer confidence has been sitting still since July
The Investment Index sees its first drop in 16 months.
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Germany maintains top “nation brand” ranking, Canada and Japan overtake the UK to round out the top three
2021 Anholt-Ipsos Nation Brands Index: Canada and Japan overtake the U.K. to round out the top three; U.S. sees reputational gains from 2020.
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Transforming the Insight Function
The first paper in our “Future of Insights” series, presenting new thinking about how the insight function is changing and how to elevate its impact.
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Environmental impact is seen as critical to infrastructure planning - Ipsos Study
Majority of Australians agree that not enough is being done to meet our infrastructure needs