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Global Business Influencers 2018
Global Business Influencers represent less than 1% of the population. But, taking into account their influence, spending power, and the corporate budgets they control, they are a disproportionately important audience for B2B marketers.
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Economic Pulse of the World - August 2018
After an uptick last month, the average global economic assessment of national economies surveyed in 28 countries is down two points this wave with 46% of global citizens rating their national economies as ‘good’.
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Global Consumer Confidence Reports in at 50.5
August sees a 0.2-point decrease to 50.5 in the Global Consumer Confidence Index.
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Where do the Globe's most Affluent Spend Their Holiday?
With the holiday season in full swing and Affluent increasingly searching for unique experiences rather than growing their material possessions, the luxury travel market is booming. What are the travel trends among Affluent worldwide?
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The Economic Pulse of the World - July 2018
After holding steady for three consecutive months, the average global economic assessment of national economies surveyed in 28 countries is up one point this wave with 48% of global citizens rating their national economies as ‘good’.
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Mystery Shopping in the Luxury Industry
In this paper, three highly experienced mystery shopping experts share their knowledge and opinions on different aspects of mystery shopping in the luxury industry and how it is a vital ingredient in a holistic Customer Experience strategy.
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The Future of Mobility - Electrification
The mobility is constantly changing and vehicles become less polluting. Electric vehicles have been known for a decade but they attract more and more consumers, due to a major concern regarding environment and the rise of gasoline price.
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The Economic Pulse of the World - June 2018
The average global economic assessment of national economies surveyed in 28 countries is remains unchanged this wave with 47% of global citizens rating their national economies as ‘good’.
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The Evolution of Shopper Behaviour
Brands need to connect with shoppers in the moments that matter most.