The above quote from former Unilever CEO Paul Polman has us asking what is the future of corporate reputation, trust and social licence in an era of increasing expectations of business and government combined with the once-in-a-generation COVID-19 crisis?
Sally Braidwood, Ipsos Head of Corporate Reputation, will explore the latest thinking from Ipsos locally and globally on reputation and trust providing need to know insights on:
- why reputation and trust in organisations matter;
- the link between reputation and tangible outcomes from communications efficiency to reduced regulatory risk;
- how to build reputation resilience before a crisis; and
- how businesses and governments are responding to growing and often competing stakeholder expectations around purpose, sustainability and ESG.
Sally will be joined by Christian Gergis, Head of Policy from the Australian Institute of Company Directors (AICD) and Erin Corner, CEO and Managing Director of the Reputation Continuum for a vibrant discussion ranging from principles of good governance to their point of view on how organisations need to set their ‘reputation compass’ for 2021.
Please register by clicking on the link above and add to your calendar to lock in the time and date. We look forward to your company on September 30th at 11am.
Sally Braidwood, Director
Corporate Reputation Ipsos
Christian Gergis, Head of Policy
Australian Institute of Company Directors
Erin Corner, CEO & Managing Director