Employment


Conflicting Global Perceptions around AI present Mixed Signals for Brands

In an atmosphere of both worry and wonder surrounding the use of AI, trust issues abound. Our 30-country report reveals regional differences in the level of excitement about advances in artificial intelligence, confidence in responsible use, and expectations of future impacts.

What Worries the World – September 2024

Conducted monthly in 29 countries among 20,000 adults for over a decade, the Ipsos What Worries the World study offers an exceptional snapshot of world opinion on pressing global issues.
Economy Survey

What Worries the World – June 2023

Inflation has now been the top global concern in our What Worries the World survey for the last 15 months.

Global consumer confidence remains stagnant

Sentiment continues its downward spiral among many of the world’s most advanced economies

Global consumer confidence remains muted

Expectations Index continues its decline as sentiment remains low among the world’s most advanced economies.
Employment Survey

What Worries the World – August 2022

Inflation is the top concern for the fifth consecutive month while some countries see worry about covid-19 rise
Employment Survey

35% say that Coronavirus is one of the biggest issues facing their country this month

The recent rise in concern about Covid-19 following the spread of Omicron continues in 2022. Meanwhile, inflation hits record levels of concern.
Employment Survey

Coronavirus no longer the world’s top worry as it is overtaken by economic concerns

The long reign of Coronavirus as our survey’s top global concern comes to an end in October 2021. It falls to third place in our issues ranking – behind poverty & social inequality and unemployment.
Employment Survey

What Worries the World? September 2021

Coronavirus remains the top global concern after 18 months of tracking during the pandemic.