Public opinion


Are you better off than your parents were? That depends on money

The No. 1 thing people feel worse off than their parents about is retirement.

Most say the Coronavirus is an on-going threat; only 1 in 5 see virus contained

A poll of 8 countries shows strong support for actions including travel bans and quarantines to control the virus.

Global study explores how wrong people are about the causes of death in their country

Ipsos’ latest Perils of Perception study highlights public misperceptions across 32 countries about the proportion of people who die from diseases, violence, transport injuries and other causes.
Social Media Survey

Social media usage statistics by country

Understanding consumers with and without social media.
Public opinion Publication

Corporate Sustainability: Creating and Measuring Impact

Learn how “sustainability” can reduce existential threats, bolster business continuity, rally stakeholders, and increase competitive advantage.
Public opinion Publication

The Future of ageing

Global study finds high levels of concern about ageing and paints a negative picture for later life.
International Survey

Germany Retains Top “Nation Brand” Ranking, U.S. Out of Top Five Again

Japan is in second place for the first time, while the UK remains in third, and France moves to fourth place - major gains are in the index’s People and Governance sub-categories. Winter Olympics and FIFA World Cup hosts South Korea and Russia improved their images, South Korea most remarkably. The U.S. remains in sixth place.
Women Survey

International Women’s Day: Global Misperceptions of Equality and the Need to Press for Progress

To mark International Women’s Day, and in the wake of the #metoo campaign, a new global study by Ipsos in collaboration with International Women’s Day across 27 countries highlights the level of concern people around the world have about a number of equality issues.
Gender Survey

Global Attitudes Toward Transgender People

As part of Ipsos’ ongoing commitment to bringing voice to people through data, Ipsos undertook a survey on the topic of transgender people on our monthly global survey vehicle Global Advisor.