Ipsos Year in Review 2025

Browse the Ipsos Year in Review

The Events of 2025

Unpack the narrative of 2025 through a collection of events across the year. Ipsos research reveals the public pulse behind each key moment in time.
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Ipsos Around the World

Journey across our interactive world map to unlock insights from Ipsos experts on the ground, revealing the local findings that illuminate each country's distinct story in 2025.
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The State of the 2020s

The 2020s are not an interlude, but a reckoning. As global certainties fracture and optimism wanes, uncover the five indispensable rules leaders must embrace to reinvent and survive in this uneasy decade.

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Sustainability’s Steady March

Amidst the political tempest surrounding 'ESG,' a quiet – yet profound – integration of sustainability principles is reshaping the corporate landscape. Find out how businesses are strategically recalibrating, moving beyond public pronouncements to embed material action at their core.
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The Agentic AI Leap

In 2025, AI transitioned from a creative novelty to a functional, practical, indispensable tool. Explore how this transformation is evolving business, challenging the nature of work and demanding a new blueprint for leadership. 

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The GLP-1 Revolution

While GLP-1 medications are visibly transforming individual health, their unseen impact is quietly reshaping industries and challenging the fabric of healthcare economics. Uncover the profound, and often costly, shifts under way as this new pharmaceutical era unfolds.
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Tariffs Took the Wheel

Trade policy, not consumer demand, became the unexpected architect of the 2025 automotive market. Discover how new tariffs and incentives are compelling manufacturers to localise and consumers to rethink every aspect of their vehicle purchase.
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