What advertisers need to know about advertising viewability.
This month's global consumer confidence reaches 50.9
Welcome to Ipsos Update – our monthly selection of research and thinking from Ipsos...
Ipsos Healthcare, the global healthcare business of Ipsos, has announced the launch of its syndicated Multiple Sclerosis (MS) Patient Community Panel. This latest offer is part of the Ipsos Healthcare Global Patient Centre of Excellence, launched in 2018.
Socialised product evaluations via user ratings and reviews.
Respondents are most likely to view self-driving cars as making the driving experience more luxurious and comfortable.
The African middle class are thriving, and with that brings new opportunities. But who exactly are the African middle class? And how can we understand more about them?
A local CSR initiative. On Dec 14th, 9 of our Ipsos colleagues participated in half a day activity to support Partage, a foundation based in Geneva which is fighting against hunger and food waste.