Insights


Insights Publication

8 Social Insights That Helped Define an Extraordinary Year

In a chaotic and unpredictable era, eight themes show how people adjusted to multiple crises in 2020 and offer valuable clues about the role brands play in the process.
Social Intelligence Publication

Social media analytics: From unstructured data to intelligence

Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.