Join our webinar on October 22, 2026 to explore how Mental Availability and Category Entry Points (CEPs) can reveal the moments, needs and situations that trigger demand - and where brands have opportunities to become more mentally available.
On 2 December 2026, Ipsos' global trends experts join leading business voices to decode the cultural, generational and behavioural changes now shaping the decisions businesses need to make next.
Join us on 10 September 2026 for a webinar on the rise of agentic commerce and what it means for new product development, brand strategy, and the market research that supports both.