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Ipsos Update – May 2023
Generations, corporate purpose, climate change… Ipsos Update explores the latest and greatest research & thinking on key topics from Ipsos teams around the world.
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Consumers demand innovation from their energy suppliers
New services from Ipsos and Synthesio help energy and utilities brands track consumer trends and spot innovation opportunities.
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Ipsos Update - September 2022
Ben Page opens this month’s edition of Ipsos Update with his reflections on a global environment of continued uncertainty. Between heatwaves and the continuing rise of inflation – a dark cloud overshadowing many of this month’s articles – consumer anxiety is evident.
We also focus on creativity in advertising and learn how behavioural science can lead to more successful product testing, alongside new global surveys exploring the public’s views on the most trustworthy professions and the legal status of abortion. -
Salaries are lagging behind inflation… for now
New Ipsos polling finds almost 1 in 3 employees, on average, across 28 countries would seek a wage bump, or more money elsewhere, if red-hot prices don’t cool off soon.
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Ipsos Update - July 2022
Ben Page introduces July’s edition of Ipsos Update with his reflections on the mounting public concern about inflation and the consequences of this for consumer spending. Alongside updates on how people around the world are reacting to cost-of-living pressures, this month’s articles focus on topics which include the demographics and psychographics of Pakistan, and the changing global attitudes towards refugees. We also take a look at the latest Ipsos Views papers on the growth of commerce ecosystems, achieving intimate consumer connections in large communities, and the use of AI to predict future innovation success.
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Workers want more flexibility from their employers after COVID
Survey of employed adults in 29 countries for the World Economic Forum finds one in four now working from home more often than before the pandemic; preference is for working remotely half of the time after it is over
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PRESS RELEASE:Ipsos Expands its Research and Evaluation for Development in Sub-Saharan Africa
Johannesburg, South Africa, March 16, 2021 —– Ipsos is pleased to announce that Melissa Baker has joined Ipsos as CEO for Public Affairs, Sub-Saharan Africa and MENA. Melissa brings new thinking and leadership to the extensive portfolio of evaluative and formative work that Ipsos conducts for development organizations across the region. The announcement was made by Clive Little, CEO with Ipsos in Sub-Saharan Africa and Darrell Bricker, CEO, Ipsos Public Affairs.