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COVID-19 one year on: Global public loses confidence in institutions
Tracking survey data shows who gained and lost with the public over the past year.
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COVID-19 vaccination intent has soared across the world
New Ipsos-World Economic Forum survey finds widespread demand for getting vaccinated as soon as possible
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Job stress and disruptions
The pandemic has taken an emotional toll on employees globally, with 80 percent of those employed reporting they have faced challenges as a result of the pandemic. These stresses include personal circumstances such as family pressures, feeling lonely and isolated, and employer-related issues such as job security.
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Ipsos Update - January 2021
Our first monthly research round-up of the year includes both reflections on 2020 and a look forward at the year ahead. Featured topics include vaccines, behaviour change, food trends and look at the local story in a selection of countries.
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Global predictions for 2021
After a 2020 that is rated as the worst year for some time, people around the world are looking forward to 2021 for their country, their families and themselves, according to a new Ipsos' Global Advisor poll in 31 countries. However, worries about the long-term impact of COVID-19 are prevalent, and concerns about global warming, the economy, and general tolerance of others have not gone away.
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From unstructured data to intelligence
Our new Ipsos Views paper from Ipsos’ Social Intelligence Analytics team examines the journey of social media data, from tech platforms to research solutions.
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Global Vaccines Research
As the race to develop a COVID-19 vaccine continues at speed, the world faces many more questions than answers – not only about when we might have a vaccine, but who will get it first, how will they get it and are they willing to have it? And how far will it take us on the journey back to ‘normal’…?
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How COVID-19 has brought behaviour change thinking into focus
Understanding what shapes behaviour has been integral for brands and governments during the crisis.
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Pictures speak louder than words: Towards a new understanding of brand choice
Using metaphor elicitation to gain a truer consumer-centric measure of influence.