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Digital Audience Measurement
Understanding audiences of online/digital media.
Out of Home Audience Measurement
Understanding and monetising audiences to Out of Home media.
Measurement of Cross-Platform Audiences
Audience measurement across devices and platforms.
Measurement of Readership
Understanding reader behaviour across publisher media.
Measurement of Radio/Audio/Podcast Listening
Understanding the radio/audio/podcast listening audience.
Measurement of TV/Video Viewing
Maximising and monetising the TV/video viewing audience.
Ipsos.digital Platform
World-class market research in the blink of an eye.
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Global attitudes to human rights: the age of impunity?
38% around the world think their country should never break international laws on human rights. However, 21% think their country should break these laws in extreme circumstances and 22% think international laws should only be one factor their country takes into account.
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Global attitudes towards refugees
New global study shows majority support for the principle of people seeking refuge from war or persecution but concerns remain – majority are suspicious most refugees are not genuine and worries about integration are growing.
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Ipsos Update - June 2019
June’s edition of Ipsos Update presents our latest research and white papers on topics including mystery shopping, global views on Europe, ethics in social media research and ageing in Japan.