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Signals #9: Understanding the coronavirus crisis
This ninth edition of our Signals digest brings together Ipsos’ latest research on coronavirus from our teams around the world.
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Cost of living: Majority say cost of food, goods and services have increased since COVID-19 began
Groceries and household supplies, utility bills top list of higher cost items globally.
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Signals #6: Understanding the Coronavirus Crisis
Our sixth edition of Signals presents new research from our teams around the world, drawing on our global polling, expert analysis and studies carried out by our teams in different countries. The aim is to keep all of us in touch with the latest information as the impacts of the crisis continue to unfold.
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The Most Influential Brands Study in Hong Kong
The Most Influential Brands in Hong Kong 2019 - These brands go beyond simply being a brand as they possess the exceptional ability to connect with Hong Kong consumers. They shape how we live, work and play.
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Job losses stack up: COVID-19 to hit hourly workers, smaller businesses hardest, say experts
More than half of people in a global poll feel a ‘high threat’ to their job from the pandemic.
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Innovating in challenging times: Research during COVID-19
Doing research during a crisis allows businesses to better predict and prepare for what to do next.
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Fashion, an ethical turning point?
Consumer views on the second-hand market and sustainability in the fashion industry.
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Disruptive technologies: How data is collected when you can’t get on the ground
Remote sensing – satellites, drones, social listening & AI – are changing the way we collect data.
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Straw Wars: Plastic Reduction - a new battleground for Brand Reputation
Global concern over environmental issues has intensified recently. Ipsos research alone shows that 71% of global consumers agree that single-use plastic products should be banned as soon as possible. The backlash against plastic is on – and for brands with plastic in their supply chain, this represents both a reputational threat and an opportunity …