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Consumer Behaviour Survey

Market Essentials: Did You Know? A monthly digest of consumers' behaviour across the world

Ipsos' Market Essentials infographics offer insights on how consumers think, feel, and engage in activities such as shopping, travel, entertainment, socialization, technology and AI, and work in our dynamic, ever-changing world.

25.11.25

Healthcare Publication

Does Everything Really Cause Cancer?

How our changing world is impacting our cells, and what it means for all of us.

23.06.25

Public Health Publication

GLP–1s: A Healthcare Revolution?

One of this century’s biggest game-changers will likely be a novel drug class that’s showing unprecedented success, or the promise of it, in treating some of the world’s most prevalent conditions.

19.11.24

Public Health Survey

Ipsos Health Service Report 2024: Mental Health seen as the biggest Health issue

Across 31 countries 44% rate the quality of the healthcare they receive as good, but access to treatment and not enough staff are seen as major systemic challenges

19.09.24

Healthcare Publication

Digital Doctor 2023: What is the digital reality among Doctors in the era of AI and patient empowerment?

Discover Digital Doctor 2023, a 20-market study across Primary care, Paediatrics, Oncology and Neurology.

12.07.23

Healthcare Publication

Bringing the patient voice to the fore

Using social data to understand how to bring more empathy into the HCP-patient relationship in changing healthcare environments.

23.05.23

Healthcare Publication

Pharma knocks tech off the top spot as most trusted industry in Ipsos' latest global report on Trust

Business leaders are not trusted to tell the truth – yet are seen to have a responsibility to speak out on issues according to the new Ipsos Global Trustworthiness Monitor report.

11.01.23