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The Rewired Consumer - Tetra Pak Index 2021
The pandemic has forced people to rethink their priorities and behaviours as they seek a more resilient and sustainable future. The 2021 Tetra Pak Index conducted in partnership with Ipsos explores shopper attitudes and action today when it comes to food, health and the environment.
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Global Business Influencers | APAC 2021
The Global Business Influencers survey can help you reach and understand this important audience, providing vital insight into their lives.
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Positive impact of intersectionality in advertising
The Unstereotype Alliance today released its new report “Beyond Gender 2: The Impact of Intersectionality in Advertising,” produced with support from LIONS and research conducted by Ipsos.
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Ipsos Update - October 2021
Global risks, trust in research, virtual reality and the global influence of Germany are just some of the topics featured in this month’s round up of research and analysis from Ipsos around the world.
Execution Measurement
Measuring the execution of brand strategy.
Channel Sizing
Sizing channel opportunities.
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Bridging the Brand Experience Gap
How to align brand promise and customer experience for business success
Assortment / Line Optimisation
Create a winning product line.
Price
Create a winning pricing strategy.
Planogram
Measure the impact of your planogram and/or POS strategies.