Mobile is Core in Everyday Life

Kenyans have some form of access to the internet. Google identifies 13 million ACTIVE internet users in Kenya, equivalent to 53% of the addressable population in research i.e. age 18-69 years

Mobile is Core In Everyday Life -  It needs to be core in research

Kenyans have some form of access to the internet

Google identifies 13 million ACTIVE internet users in Kenya, equivalent to 53% of the addressable population in research i.e. age 18-69 years.

Mobile is Core in Everyday Life

 

Cell phones are already at the heart of customer’s lives

  • The exponential growth of e-commerce
  • The rise of digital lending
  • The growing use of Apps, USSD, and SMS alerts as customer touchpoints
  • The success of mobile money payments
  • Progression of Social media
  • The trend towards online advertising

It’s time to conduct your Research, online:

  • Speed in response
  • Accurate
  • Convenient
  • In-the-moment insights
  • Accessible
  • Covid-19 compliant

Talk to us today and find more about our Online Surveys.