Society

Highlighting the attitudes towards mental health in Kuwait, during Mental Health Awareness Month.

The 2024 Ramadan Handbook delves into behaviors, shopping trends, attitudes towards ads, and presents five unique personas illustrating the diverse experiences of the holy month.

This monitor highlights the key online discussions and drivers of excitement around the World Cup, which are collected via crawling social data using Ipsos’ Synthesio tool. As the countdown toward the FIFA World Cup ’22 advances, the spotlight shined on the national team kits, whereby fans all over the world ranked their favorite and most disappointing ones. Moreover, speculations and curiosity around the first-ever winter World Cup were circulating, highlighting both concerns and thrill.

Is inflation the top concern in Kuwait?

Integrating retail into consumers’ everyday lives

Customer experiences across the e-commerce journey in GCC.

Gender equality at work is still not achieved as nearly three in ten men (28%) around the world think it’s acceptable to tell jokes or stories of a sexual nature at work, according to a new global survey to mark International Women’s Day. By contrast, only 16% of women globally say such jokes or stories are acceptable.

In this special report, Ipsos contributes to building a better global understanding of the benefits of welcoming refugees.

87% of the world agrees that the world climate is changing; 80% are concerned about the environmental impact of product waste.