The Need for Real Time, Reliable Information in Designing Stimulus Packages

Leveraging on innovative market research solutions

“Governments around the world are now being forced to make difficult decisions – between public health or public finances, between flattening the epidemic curve or deepening the economic recession curve, and ultimately, between saving lives or saving livelihoods.

The current health crisis is quickly evolving into a socioeconomic crisis. Governments need to act fast and be sure in where and how they support, leveraging on innovative market research solutions to provide real-time and reliable on-the ground data to strengthen the decision-making process will be vital”

Kiranjit Singh, Country Lead Strategy 3, Ipsos Malaysia and Philippines 
 

Society