[WEBINAR] - Innovation during challenging times
The Ipsos Malaysia Innovation team hosted a client webinar to around 20 clients on 15th July 2020
During challenging times, consumer attitudes and behaviours go through great changes and some of them eventually become permanent.
At the webinar, the Innovation team touched on:-
- The receptiveness of consumers to innovations during challenging times
- Understanding new changes and pinpoint the tension
Recording of the webinar enclosed below:-