Brands

Ipsos Update Publication

Pessimism, America, Reputation… Ipsos Update explores the latest research and thinking on key topics from Ipsos teams around the world.

30.09.25

Artificial Intelligence (AI) Event

Join us for Ipsos Talks on Wednesday, April 2, 1 PM, at Grad Hyatt Manila, BGC for an exclusive, by-invite only insights session.

31.03.25

Brands Publication

A fortnightly podcast looking all things brand strategy.

20.01.22

Decision Maker Publication

Getting an accurate and complete answer to the question of who you compete with is critical.

13.12.21

Brands Publication

Real understanding to climb the Creative Effectiveness Ladder

21.06.21

Brand Growth Publication

A discussion on Ipsos’ view on the importance of brand tracking research, knowledge of consumer decision-making and fundamentals for brand growth.

27.01.21

Brands Publication

Using metaphor elicitation to gain a truer consumer-centric measure of influence.

02.10.20

Brand Growth Publication

Achieving brand growth in a mindful and mindless world.

23.09.20

Coronavirus Publication

Reassessing the eight motivators of purchase in the context of COVID-19.

09.09.20

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