Mr. Abdul Sattar Babar as its Managing Director Ipsos Pakistan conducted interactive sessions at Leading Business Schools of Pakistan. These included IBA Karachi, NUST Business School, COMSATS and BAHRIA University Islamabad. The topic of the session was “Impact of Technology on Society, Business and Future of Research”. The primary driver of the session was to motivate youth to light fire within them that what is happening in the world and to make real difference by promoting Strategic Anticipation through knowledge-based decision-making.
It was a 90-minute session followed by the Q&A session in the end. In addition to these sessions, one-to-one meetings with the Deans were also conducted to foster strategic and long-term relationships in the future. The sessions were successful in raising awareness of our capabilities among upcoming industry leaders. Students were keen to know that how technology was shaping everything in rapidly changing landscape towards diversified growth opportunities in the market.
The presentation with the help of few short videos, seeks to provide an open platform to individuals to acquaint them with the newest research methods an impart to them the importance of big data; its analysis and how it significantly helps in boosting business productivity.