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Global views on sports: 58% globally would like to practice more.
A new global Ipsos study conducted with the World Economic Forum explores attitudes to sports and finds that globally most (58%) would like to practice more but say they lack of time to do so (37%).
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Addressing the Sustainability Say-Do Gap
How brands can lead the way to activate consumer behaviour change in sustainability.
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From highs to lows: interest in the Tokyo Olympics varies around the globe
Six in ten (62%) say the event marks an important opportunity for the world to come together after the Covid-19 pandemic
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World Refugee Day 2021: a mixed picture
Our new global survey shows that there is strong support for the principle of people seeking refuge from war and persecution but in practice few are open to accepting more refugees into their country
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Global public ranks ending hunger and poverty and ensuring healthy lives as top priorities among U.N. SDGs
Governments more likely than businesses and citizens to be seen as not taking enough responsibility for achieving Sustainable Development Goals
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台灣5G市場洞察
隨著科技不斷進步，2020年網路從4G全面進化到5G，影響層面從教育、醫療、交通、娛樂， 均因5G帶來不同的互動。面對5G的來臨及進入商用階段，因具傳輸速度比4G快10倍、高頻寬及低延遲等特性，有利發展物聯網、VR/AR、沉浸式遊戲、旅遊體驗等服務，可帶動高品質視聽娛樂、智慧旅遊、智慧醫療、智慧物聯網、智慧城市等加值創新應用，已成為我國相當重要前瞻發展之一。
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綠色經濟顛覆服裝產業! 永續生活型態的打造
「環保、低碳、永續發展」，隨著民眾愈來愈重視環境議題，各品牌也開始面臨更大的壓力，根據益普索的品牌誠信調查（Ipsos brand truth survey），近一半（48%）的民眾表示對品牌的信任感主要來自於企業是否注入永續經營理念或實踐企業社會責任。同時，在今年2月到5月，從Google全球關鍵字搜尋統計模型來看 「如何實踐永續生活（How to live a sustainable lifestyle）」的搜尋流量就上升了高達4550%。
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大眾對於新型冠狀病毒的擔憂率達61%，是時候解封救經濟嗎?
新型冠狀病毒全球的確診人數已超過410萬，疫情已造成許多經濟損失並導致民眾失業。隨著疫情逐漸趨緩，近期越來越多國家開始討論解封，但真的是時候解封救經濟嗎?
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大眾對於自我隔離政策、旅遊禁令是否能遏制疫情傳播上意見分歧，更認同關閉邊界
根據益普索最新的調查指出，多數大國有超過一半以上的民眾認為頒布旅遊禁令和強制實施自我隔離並不會減緩疫情的擴散。More than half of people in many large countries think the restrictions on travel and mandates for self-isolation will not stop the spread of the coronavirus, according to the latest Ipsos survey.