自有品牌浪潮來襲：知名品牌如何穩住陣腳？
透過不斷創新、建立強大的品牌資產、提升顧客體驗，並採取策略性合作與全通路策略，知名品牌不僅能捍衛市場份額，還能在競爭中蓬勃發展。
A global presence with 90 markets
All markets
At Ipsos, we are passionately curious about Society, Markets and People.
“Game Changers” – our tagline – summarises our ambition:
to provide true understanding and make our changing world easier to navigate,
so that our clients can make faster, smarter and bolder decisions.