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The Economic Situation in Latin America
A study of journalists and opinion leaders in 16 Latin American countries paints a very mixed picture of economic prospects in the region.
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Consumer Book of Pakistan 2014-15
As one of the least documented economies in the world, but with a population of 180 million across 500 cities and 45,000 villages, the Consumers Book of Pakistan realises the need for authentic data for such a big and diverse market.
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Brazil Pulse - Direction of Country and President's Approval - March 2016
The most negative scenario post-1989. The free-fall trend that started in 2015 has stagnated among the lowest levels in the past 10 years.
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Revealing Implicit Brand Drivers
Research has shown now that implicit perceptions can be very different from explicit perceptions and that both types can have an impact on behavior.
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Curate Or Be Curated - Insights In An Uber World
The world has changed.
The world’s largest taxi company owns NO vehicles.
The world’s most popular media owner, creates NO content.
The world’s most valuable retailer, has NO inventory.
The world’s largest accommodation provider, owns NO real estate. -
Device Agnostic Surveys a Necessary Evolution
What are device-agnostic surveys? “Device-agnostic” implies that panelists can take in-browser surveys on any device they choose.
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The Future of TV
A master of reinvention, TV has consistently changed over time to embrace new technology and meet the evolving needs of audiences and consumers.
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The Importance of Mystery Shopping in an Omni-Channel Retail World
The concept of omni-channel retailing is changing the way brands interact with customers in fundamental, transformative ways.
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In search of the « middle-class Australian » ?
A look at culture and lifestyle trends, and attitudes to financial security and retirement in Australia.
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Decisions, Decisions: Which Text Analytics Tool Is Right For You?
The opinion is now widely shared that the ability to extract actionable insights and intelligence from unstructured text is crucial for most organizations. So, you have your unstructured data in-hand. Now what? How do you get started? There are so many tools out there – which do you use?