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Issues Monitor March 2014: Western Australia
Despite the Coalition Government’s looming first budget, the economy is not a pressing issue for Western Australians.
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Issues Monitor March 2014: National
As the Coalition prepares to deliver its first budget, ‘The Economy’ continues to be rated by Australians as the most important issue nationally, selected by over two in five (41%) as one of the top three issues facing the nation. ‘The Economy’ has been the nation’s greatest concern since November 2013, and, as such, it is safe to say we are well entrenched in a new paradigm of concern, largely driven by a final and perhaps overdue recognition that the global economy runs in both directions.
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Issues Monitor March 2014: Victoria
As the Government, Opposition and other parties prepare to draw swords and charge towards November’s state election, Victorian citizens are delivering their politicians a rich river of concerns and will be looking for a response in the lead up to 29 November.
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Issues Monitor August 2013: National
While Australians continue to cite ‘Healthcare’ as the single biggest issue facing the nation, its distinction as the clear front runner has declined in recent months, as anxieties around key economic issues come to the fore.
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emma™ Independently Audited
The Readership Works today announced that emma™ (Enhanced Media Metrics Australia), the new cross platform audience insights survey, has been successfully independently audited by media research specialist auditor Dr Rob Hall from Environmetrics.
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Socialogue – Share and share alike? Not exactly.
Share and share alike? Not exactly.
74% of those in Australia share online, with some more discriminating than others -
Client Thought Leadership
Australia Today: A research based whitepaper exploring Australians’ attitudes to social class, lifestyle and retirement conducted by Ipsos for MLC.
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Missions for the Modern Marketer - A TikTok & Ipsos Report - TEST
In an ever-evolving marketing landscape, marketers must keep up with the times to maximise new channels and measurement techniques. Here are four missions for modern marketers to embark on to elevate strategies, deliver impact, and ensure sustainable business growth.