Social media usage is blowing up across the world faster than ever before. No marketing or business strategy should go forward without understanding the habits of users worldwide. In fact, every marketer, researcher, and analyst should be paying attention to how we engage, where we engage, and where people are not engaging.
To answer these questions, Synthesio’s parent company, Ipsos, began a large-scale project to collect and quantify social media usage habits worldwide.
After analyzing the habits of 9,000 participants across 10 countries, this in-depth, 26-page report is filled with insights and charts. Find out:
- Social media usage habits in 10 countries (Australia, Brazil, China, France, Germany, Japan, Mexico, Russia, the United Kingdom, and the United States)
- Most popular social media platforms in each country
- Countries and platforms where people don’t post, or post privately
- User behavior across major platforms
Read the blog articles on:
[EVENT] Europe launch of Global Business Influencers 2018
September 25 - Global Business Influencers make business decisions worth trillions of dollars and wield significant power when it comes to deciding how to manage and spend their personal wealth, representing the key to profitability for many industries, including B2B, finance, luxury, travel and others.