Consumer Behaviour


Customer Experience Publication

Staying close to your customers

Why customer experience still matters amid COVID-19 and social distancing.
Consumer Behaviour Publication

Coronavirus & behaviour change: What does it mean for brands?

As COVID-19 continues to spread, how can brands stay relevant to consumers in an increasingly unstable world.
Consumer Behaviour Publication

The evolution of shopper behaviour in 2020

In this changing world, retailers need to adapt to remain relevant and competitive.

Saving the planet starts at home

Global Ipsos' survey for the World Economic Forum finds two out of three adults saying they have modified their behavior out of concern about climate change; top actions relate to water and energy use at home, waste management, and food choices.
Food & Beverage Publication

The transforming foodscape of India

Changing fast or changing slow? Seven key implications for the food sector
Consumer Behaviour Publication

Ipsos House: The ideal arena for uncovering the truth behind human behaviour

Three case studies from Ipsos House showcase the opportunities for investigating human responses, motivations and behaviour offered by the research facility.

Global Consumer Confidence Comes in at 50.5

September sees a 0.1 point rise from June to 50.5.

Europeans and Responsible Driving

The 3rd European Survey for Responsible Driving provides a comprehensive picture of how people feel about driving today.