Consumer Behaviour


Corona virus Survey

How shopping and eating out has changed during the pandemic

How and where the world shops and dines transformed during the coronavirus pandemic. As health orders in many countries have called for sheltering in place and minimizing non-essential trips to curb the spread of the virus, consumers throughout the world report eating in-restaurant less often (63% on average across 28 countries) and shopping online more often (43%) than they did before the pandemic. However, buying locally – whether from local farmers and manufacturers, local businesses, or local restaurants – is largely unchanged compared to before the pandemic.
Behavioural Science Publication

The Science of Behaviour Change

The principles and practice of tackling behaviour change challenges in a world that remains unpredictable and changeable.
Marketing Publication

Marketing in Changing Times

Reassessing the eight motivators of purchase in the context of COVID-19.

People need behavioural support strategies to resume activities amid COVID-19

Governments need to facilitate re-engagement while also protecting the population from infection.
Consumer Behaviour Publication

Customer needs in times of crisis

Lessons and challenges from the automotive industry.
Consumer Behaviour Publication

Forecasting in challenging times

Considerations and actions before, during and after coronavirus.

Diet vs. the environment: How is climate change altering what we eat?

Two in 5 people say they’ll eat less meat, while a third say they’ll eat fewer dairy products.
Brands Publication

Brand rituals in a low-touch world

What’s next for brands during the COVID-19 pandemic?
Brands Publication

Brand rituals in a low-touch world

What’s next for brands during the COVID-19 pandemic?