KEEPING THE DELIGHT ALIVE: Winning Chocolate Innovation in Challenging Times

Can brands continue to create delight when consumers are facing higher prices, financial pressure, and growing health concerns?

Chocolate has always been one of the world's most beloved categories, bringing moments of indulgence, and emotional connection to consumers across generations.

Yet today's reality is becoming increasingly complex.

Consumers are looking for affordable indulgence, products that align with their health and wellness aspirations, and experiences that justify every purchase decision, all without sacrificing the delight that makes chocolate so special.

For innovation leaders, these evolving expectations create both significant challenges and exciting opportunities.

Join Renata Rodrigues, Senior Consumer & Product Experience Specialist-Chocolate Innovation, Nestlé R&D, alongside Ipsos Innovation experts Dilshie Reginould, Innovation Service Line Leader, Ipsos in Switzerland, and Ronaldo Picciarelli, Client Service Director, Innovation, Ipsos in Switzerland, as they explore how the strongest consumer insights and secrets of innovation can help brands unlock new growth opportunities and continue delighting consumers in a rapidly changing landscape.

What you will learn:

• How consumer expectations are reshaping the future of chocolate
• How to identify unmet needs and emerging innovation opportunities
• How to build distinctive propositions that consumers truly value
• How to balance indulgence, affordability, and wellness expectations
• The role of consumer insights in turning market tensions into a competitive advantage