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Global Consumer Confidence Index Shows Uptick in February
The global Ipsos Consumer Confidence Index is showing a slight uptick to 50.3 in February.
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Does Byron Sharp's Philosophy Work for Innovation?
Can marketers use Byron Sharp’s principles to help them launch successful innovations?
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Ipsos Update - February 2018
Welcome to the February edition of Ipsos Update – our monthly selection of research and thinking from Ipsos teams around the world.
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The Economic Pulse of the World - January 2018
The average global economic assessment of national economies surveyed in 28 countries is up three points this wave with 49% of global citizens rating their national economies as ‘good’.
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What Worries the World - January 2018
New global poll finds unemployment remains the main concern around the world.
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Introducing to Brand Value Creator (BVC)
Brand Value Creator (BVC) helps you understand how to grow brands and how people make choices.
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Global Attitudes Toward Transgender People
As part of Ipsos’ ongoing commitment to bringing voice to people through data, Ipsos undertook a survey on the topic of transgender people on our monthly global survey vehicle Global Advisor.
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Ipsos Launches Mobile Package Solution Driven by Behavioural Science
Recognising that successful package design must perform well in-store and drive saliency on the mobile devices where people increasingly shop, Ipsos Marketing has developed a behaviourally driven pack testing solution.
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Brand Growth: More People, More Often or Both?
The contribution of existing customers to brand growth.
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Global Consumer Confidence Index Holds Steady
This month's global Consumer Confidence National Index score remained the same at 50.1.