Environmental, Social and Governance (ESG)

Love, ESG, Influence … Ipsos Update explores the latest and research & thinking on key topics from Ipsos teams around the world.

Reaching the middle ground with insights from Ipsos’ ESG segmentation continuum.

This validation by the SBTi is an important step, in line with Ipsos’ commitment to follow a CO2 emissions reduction trajectory consistent with the Paris Climate Agreement’s ambition against global warming.

Our reflections on the key events, trends and surprises of 2024 and what this means for the year to come - it's the Ipsos Almanac 2025.

Companies are increasingly investing in ESG (Environmental, Social, and Governance) initiatives to meet regulations, trends, and consumer expectations. ​ Understanding these expectations is crucial for aligning ESG strategies with consumer values and achieving brand success.

Why socially conscious branding matters

Barriers and considerations for electric car purchases

Committing to diversity, equity and inclusion within advertising goes beyond simply doing what is right for society; it is a strategic move that yields both immediate and long-term benefits for brands.

In our latest white paper 'More equal than others', we delve into the challenges posed by inequality, highlighting its various dimensions and shedding light on the imperative for proactive efforts to address it head-on.