Sustainability

Consumers globally believe it is important for such a treaty to incorporate five key measures to tackle plastic pollution : ban unnecessary single-use plastics, ban types of plastic that cannot be easily recycled, have rules making manufacturers and retailers responsible for reducing, re-using and recycling plastic packaging, have global rules requiring all new plastic products to contain recycled plastic and require labelling of plastic products so that it is clear how to responsibly sort them for reuse, recycling or disposal.

A segmented landscape of engagement, challenges and opportunities

Geo-diversity in environmental concern

Awareness, priorities and expectations

The segmentation of sustainability

This segmentation represents the ‘here & now’ within the current political and socio-economic context.

The five segments identified highlight the need to consider different strategies for citizen engagement. How we approach each will vary.

Join Ipsos and the other members of the Global Science Partnership on Thursday 10 November 14:30GMT | 16:30 EET for our Bringing citizens along: The inclusive pathway to net zero event at COP27.

Incentives, discounts and other inducements are most supported policies to help tackle climate change in new global study ahead of COP27