Opportunities and Challenges in China’s 3D Printing Market
Hardly a day passes without a new development in the technology making the news or the blogosphere. Even in China, where 3D printing got off to a relatively slow start, the idea of printing physical objects has started to capture the popular imagination. Both individuals and businesses alike are becoming increasingly intrigued with the potential of this revolutionary technology, yet a number of barriers are restricting its development across the country.
If you Google “3D printing for beginners” in English and you’ll net myriad hits instructive websites and online resources about adopting the technology. The results of a similar search in Mandarin via Baidu are far less substantial. In China, implementation of the technology significantly lags that in more mature Western markets. While the world’s most populous nation is not without its 3D printing success stories, there remains significant room for growth.
In a bid to identify and exploit this untapped potential, Ipsos Business Consulting and VNU Exhibitions Asia conducted this analysis of China’s 3D printing industry. Launched in conjunction with the TCT + Personalize Asia 2015, a globally renowned 3D printing exhibition, the study provides a clear, concise overview of the industry, an assessment of its existing state and proposes solutions to the various challenges the industry faces in China.