CASE | Mystery Shopping | B&O | Bang & Olufsen | Ipsos Denmark
CASE | Mystery Shopping | B&O | Bang & Olufsen | Ipsos Denmark

BANG & OLUFSEN: Mystery Shopping strengthen shop performance

Discover how we helped Bang & Olufsen check the customer experience without compromising partner trust.

PÅ DANSK →

Case | Mystery Shopping | Bang & Olufsen | B&O | Ipsos Denmark

The customer experience in Bang & Olufsen’s branded shops shall meet the luxury expectations of the brand. But also, shops shall deliver on the unique customer journey, developed by the company and designed as a customer experience funnel towards the end goal: a sale!

To maintain the same high quality shopper experience, Ipsos assists Bang & Olufsen with Customer Experience Visits across shops worldwide. Not only does this help to identify markets – or specific shops – where quality needs improving. Thanks to Ipsos’ unique ‘appeal process’ the secret element of quality control is also being eliminated. The setup supports dialogue and cooperation, thus motivating both mother company and shop partners to focus on the same goal: to strengthen shop performance.

Discover how Mystery Shopping can help you

Ipsos has global experience working with high-end and luxury brands. We benefit from that. Not only because they have the muscles to perform shop visits on all our markets. Ipsos also add new strategic insights by benchmarking results towards competitors and the newest trends within luxury retail.

- Retail Experience Manager, Bang & Olufsen a/s

 

newsletter

Be in the know!

Sign up to Ipsos Insights to get a monthly email with invitations to events and webinars, case stories, POV’s, whitepapers and news.

Subscribe


Follow us for many more insights:

LINKEDIN youtube twitter facebook

 

Download

Related news

  • Live Event: Customer Experience | Ipsos Denmark
    Customer Experience Event

    LIVE EVENT: Customer Experience

    Join our live event on Customer Experience (CX) on the 9th of March to learn from 6 key speakers as they share their take on this topic. You’ll leave the event with insights, inspiration and tools to elevate the experience your customers have when interacting with your business.
  • [Webinar] Ipsos CX Global Voices 2022
    Customer Experience Webinar

    [Webinar] Ipsos CX Global Voices 2022

    Hear from our global customer experience experts, as they unpack the results of the Ipsos 2022 CX Global Voices Survey conducted among 1,000+ CX professionals, from over 65 markets.