July Update: What Worries Denmark?
By initiating a Danish tracking study from January 2020, we can now see what keeps Danes up at night and how this change over the months and years.
In terms of Biggest Worry, we see that once again coronavirus has become the number one worry in DK, replacing State of the Economy which was the #1 worry in June. This is perhaps a reflection of cases surging other places in the world (US, Brazil), reminding Danes that the virus is still hanging around. And probably also a consequence of Danes feeling that we have been able to handle the crisis considerably better than expected. But perhaps this phase of positivism will end once a later economic crisis settles in.
For Total Worries, we see that concern for State of the Economy has slightly declined in relation to last month, and Climate Change has once again taken the top spot for #1 worry in Denmark (a reflection that things have gone more or less back to “normal” in Denmark).
The Biggest Worries chart refers to an individual’s perception on the largest/most top-of-mind challenge Denmark is dealing with today.
The Total Worries chart encompasses the biggest worries and the respondents’ other worries combined.
About the study
This study surveys a nationally representative sample of adults aged 18+ across various regions of Denmark, with 1000 interviews conducted per month. Weighting has been employed to balance demographics and ensure that the sample’s composition reflects that of the adult population according to the most recent Danish census data.
