Generation Z

Ipsos Generations Report 2026: Continuity vs Rupture
Generations Publication

Ipsos Generations Report 2026: Continuity vs Rupture

Explore the Ipsos Generations Report 2026: Continuity vs Rupture. Our fourth edition examines population decline, shifting milestones, and generations at work.
Ipsos Pride survey 2024
Gender Survey

Ipsos Pride Survey 2024: Gen Zers most likely to identify as LGBT+

Our new survey across 26 countries finds gender, generational and geographical divides on everything from same-sex marriage to brands supporting the community
Ipsos | Data Dive | Mental health
Healthcare Survey

Data Dive: Gen Z women are struggling the most with stress, mental health issues

In five points, we break down how people around the world are dealing (or not) as the pandemic fades away, war grinds on and sticky inflation sticks around.
Ipsos update | inflation | luxury | war in ukraine | Ipsos global trustworthiness Monitor
Generation Z Publication

Ipsos Update - February 2023

Luxury, Generation Z and the war in Ukraine. Ipsos Update explores the latest and greatest research and thinking on key topics from Ipsos teams around the world.
Report cover
Society Survey

Global views on LGBT+ and Pride 2021

Our latest Ipsos survey found a generational gap around gender identity and sexual attraction as well as country variety in supporting laws to protect LGBT+ people from discrimination, equal marriage and adoption rights. Here, we present the biggest insights into a global view on questions about LGBT+ Pride 2021.
Ipsos Update | Flair | Almanac | Innovation | Brexit | Sustainability | Generation Z | NATO
Society Publication

Ipsos Update - January 2020

This month’s edition of Ipsos Update features the latest research and thinking from Ipsos around the world on creativity and innovation, NATO, Gen Z in MENA and in-depth reports from Australia, Brazil, Russia and the UK.