Consumers


Business Publication

Unlocking the Value of Reputation

The definitive link between corporate reputation and better business efficiency.

Ipsos Launches Product Intelligence

Socialised product evaluations via user ratings and reviews.
Consumers Event

[WEBINAR] African Lions Client Webinar

On May 30, celebrate Africa Month with insights from African Lions
Qualitative Publication

AppLife

Applife is Ipsos proprietary app using mobile for qualitative research.
Consumers Publication

African Youth: Who Is The Young African Consumer?

Africa has the world’s youngest population. Young people account for 60% of the continent’s population. More specifically, there are 220 million young people aged 15-24 in Africa. According to a UNESCO forecast, there will be 350 million in 2030.
Tracking Publication

Consumer & Retail Audit

Our consumer and retail audit services are twofold, covering both syndicated consumer & retail panels and customised continuous retail audit projects.