Inspiration by Consumer, Insight from Ipsos
A consumer is not simply a respondent or a quota. Without consumers we have no business model, and no way to measure our observations.
A consumer is not simply a respondent or a quota. Without consumers we have no business model, and no way to measure our observations. We are the ultimate observers, after all. Passionate consumers lead us to great innovation. So let’s get busy fueling more of that, shall we?
